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Performance marketing · Noida, India

Budget goes in one lane. Revenue comes out the other.

Boostlane runs paid search, paid social, SEO, AI-search visibility and B2B outreach as a single system — one team, one tracking layer, one number you're judged on. No vanity dashboards, no channel silos, no monthly mystery.

Free 48-hour audit of your Google & Meta accounts — wasted spend, tracking gaps, and the three fixes we'd ship first.

Boostlane growth engine — live campaign architecture
01 / PAID SEARCH 02 / PAID SOCIAL 03 / ORGANIC + AI SEARCH 04 / OUTBOUND Tracking + CRO layer GA4 · SERVER-SIDE · CAPI · CRM Qualified pipeline
Reporting
Weekly, in plain English
Optimisation
Every 48 hours
Creative refresh
12–20 assets / month
Contract
Rolling, 30-day exit
What we run

Twelve disciplines, one accountable team.

Most brands stitch together an ads freelancer, an SEO vendor and a content person who never speak to each other. Boostlane runs the whole lane, so the keyword you bid on, the page it lands on and the follow-up email are all built off the same intent data.

Paid search

Google Ads management

Search, Performance Max, Demand Gen, YouTube and Shopping — structured by intent tier, not by product list. We build the negative-keyword discipline and bid strategy that stops Google spending your money on curiosity clicks.

  • Search
  • PMax
  • Shopping
  • YouTube
  • Demand Gen
Paid social

Meta Ads (Facebook + Instagram)

Advantage+ campaigns fed with clean signal, a proper prospecting-to-retargeting ratio, and creative tested in structured batches so you learn which hook works — not just which ad set got lucky.

  • Advantage+
  • CAPI
  • Retargeting
  • Catalogue ads
  • Lead ads
Paid social

LinkedIn & B2B paid

For deals with a six-figure value and a six-person buying committee. Job-title and account-list targeting, document ads, lead-gen forms, and thought-leader ads run from your founders' profiles.

  • Sales Navigator
  • ABM lists
  • Document ads
  • Thought leader ads
Organic

SEO that maps to revenue

Technical fixes first, then a topic map built around commercial intent — not traffic for its own sake. Includes internal linking architecture, content briefs, and digital PR for links that actually move rankings.

  • Technical audit
  • Topic clusters
  • Digital PR
  • Core Web Vitals
AI search

AEO — Answer Engine Optimization

Getting cited inside AI Overviews and featured snippets, where the click never happens but the recommendation does. Entity clean-up, schema markup, question-shaped content and answer formatting that machines can lift cleanly.

  • Schema
  • Entity SEO
  • Snippet capture
  • Zero-click strategy
AI search

GEO — Generative Engine Optimization

When a buyer asks ChatGPT, Perplexity or Gemini "who's the best supplier for X in India", your brand should be in that answer. We build the citation surface — mentions, reviews, structured data and third-party corroboration — that LLMs pull from.

  • Citation building
  • LLM visibility tracking
  • Prompt-share audits
Outreach

LinkedIn outreach

ICP list building, connection sequences written like a human wrote them, and founder-led content that warms the list before a single message goes out. Booked meetings land in your calendar, not in a report.

  • ICP research
  • Sequences
  • Founder content
  • Meeting booking
Outreach

Cold email infrastructure

Secondary sending domains, SPF/DKIM/DMARC, mailbox warm-up and volume throttling — so your main domain never gets burned. Verified lists, spintax-free personalisation, and reply handling.

  • Domain setup
  • Deliverability
  • List verification
  • Reply routing
Conversion

Landing pages & CRO

Campaign-specific pages built for load speed and a single action. Then A/B tests on the things that actually move rate: offer framing, form length, proof placement, and mobile thumb-path.

  • Page builds
  • A/B testing
  • Heatmaps
  • Form optimisation
Creative

Creative studio

Static concepts, UGC-style vertical video, motion cutdowns and ad copy variants — produced on a fixed monthly cadence, because in 2026 creative volume is the targeting lever the algorithms actually respond to.

  • Static
  • UGC video
  • Motion
  • Hook testing
Lifecycle

CRM & marketing automation

Leads decay in hours, not days. We wire ads to your CRM, build speed-to-lead automations, WhatsApp and email nurture flows, and win-back sequences for the pipeline you've already paid to acquire.

  • WhatsApp API
  • Email flows
  • Lead scoring
  • Win-back
Measurement

Analytics & attribution

Server-side tagging, offline conversion imports, and a Looker Studio dashboard that shows cost per qualified lead and cost per sale — not impressions. If we can't measure it, we don't get to claim it.

  • GA4
  • Server-side GTM
  • Offline imports
  • Incrementality tests

Media buying

The targeting, and the leverage that comes with volume.

Two things separate a good media buyer from an expensive one: how precisely the money is aimed, and what the platforms do for you once you're managing serious spend at scale.

Audience architecture

A

First-party data first

Customer lists, high-value purchaser segments and CRM stages pushed into every platform. Your own data out-targets any interest stack you can build from scratch.

B

Intent layers

Custom-intent and in-market audiences on Google, competitor-term coverage, and search-behaviour signals for people who are already shopping — not just people who look like they might.

C

Geo control down to the pin code

City, radius, pin-code and location-of-interest targeting with separate bids per zone. Essential for real estate, clinics, showrooms and anyone whose economics change by 20 km.

D

Dayparting & device splits

Budget weighted to the hours your sales team can actually pick up the phone, and bid adjustments for the device that converts, not the device that clicks.

E

Exclusion discipline

Placement exclusions, existing-customer suppression, job-seeker and competitor filtering, and negative lists maintained weekly. Most wasted spend is a targeting problem you never looked at.

Agency leverage

What you get from our aggregate spend

Platforms treat accounts differently once they sit inside an agency book with meaningful pooled volume. Those advantages are structural, and we pass them through:

  • Dedicated platform reps. Named Google and Meta contacts who take escalations from us directly instead of a support queue.
  • Faster policy and appeal resolution. Disapproved ads and restricted accounts get pushed through a rep, typically in hours rather than a week of form submissions.
  • Beta and alpha access. Early entry to new campaign types, formats and bidding features — an edge that lasts until everyone else gets them.
  • Spend credits and onboarding offers. Platform promotional credits available to agency partners are applied to your account, not ours.
  • Higher account trust. New accounts under an established agency structure clear the low spend caps and verification friction that stall self-managed launches.
  • Volume-tiered pricing on our tools. Ahrefs, Semrush, creative and enrichment tools are covered inside your retainer instead of billed as extras.
  • Cross-account benchmarks. We know the CPL and ROAS ranges that are actually achievable in your category, so targets are set from evidence, not hope.

Boostlane is an independent agency. We operate inside Google, Meta and LinkedIn on your behalf and hold partner-level account access; we are not owned or endorsed by those platforms.



How engagements run

First ninety days, mapped.

The order matters. Tracking before traffic, offer before creative, learning before scale. Skipping a step is how agencies burn a quarter of your budget teaching an algorithm the wrong thing.

WEEK 0

Audit & diagnosis

We go into your existing accounts, analytics and CRM before proposing anything. You get a written breakdown of wasted spend, broken conversion events, structural problems and the honest size of the opportunity — whether or not you hire us.

Account auditTracking reviewCompetitor teardownUnit economics
WEEK 1

Strategy, tracking & offer

Target cost per acquisition worked backwards from your margin. Then the plumbing: GA4 events, server-side container, Conversions API, CRM sync and call tracking. We also pressure-test the offer itself, because no bid strategy fixes a weak one.

Channel planServer-side GTMCRM integrationOffer design
WEEK 2

Build & launch

Campaign architecture, audience sets, landing pages and the first creative batch go live together. Budget starts deliberately conservative — enough volume to exit the learning phase, not enough to lose money while learning.

Campaign buildLanding pagesCreative batch 1QA checklist
WEEK 3–8

Test, cut, compound

Optimisation passes every 48 hours; structured creative and audience tests every week. Losers are cut fast, winners get budget. Meanwhile SEO, AEO and outbound build in the background so you're not renting all of your demand forever.

48-hour cadenceCreative testingSearch term miningCRO tests
ONGOING

Report, review, scale

A live Looker Studio dashboard you can open any time, a weekly written summary in plain English, and a monthly strategy call. Scale decisions are made on cost per qualified lead and closed revenue — the numbers your accountant recognises.

Live dashboardWeekly summaryMonthly reviewQuarterly roadmap

Engagements

Clear retainers. Ad spend stays yours.

Management fees below are separate from your media budget, which is billed by the platforms directly to your own card. Rolling monthly, 30 days' notice, no lock-in.

Launchpad

Single channel

For local businesses and early D2C brands getting one channel genuinely profitable.

₹40,000 / month

Ad spend up to ₹3,00,000 / month

  • Google Ads or Meta Ads, fully managed
  • Conversion tracking & GA4 setup
  • One landing page build
  • 6–8 creative assets per month
  • Google Business Profile optimisation
  • Weekly report + monthly call
Start with one channel
Accelerate · most chosen

Full growth engine

For brands with proven demand that need paid, organic and AI-search working together.

₹85,000 / month

Ad spend up to ₹10,00,000 / month

  • Google + Meta + LinkedIn, fully managed
  • SEO, AEO and GEO programme
  • Server-side tracking & CRM integration
  • Unlimited landing pages within scope
  • 12–20 creative assets per month
  • CRO testing roadmap
  • Live dashboard + fortnightly strategy call
Book a strategy call
Dominate

Base + % of spend

For scaling brands and B2B teams where media buying, outbound and creative all need to run at volume.

₹1,50,000 / month +

Above ₹10,00,000 spend: base + 6–8% of managed spend

  • Everything in Accelerate
  • LinkedIn + cold email outbound engine
  • Founder-led content and ghost-writing
  • CTV, retail media and YouTube buying
  • Incrementality & geo holdout testing
  • Dedicated account team, weekly calls
  • Shared Slack channel, same-day response
Request a proposal
Add-on · One-off account audit — ₹25,000 Add-on · Website or Shopify build — from ₹75,000 Add-on · Video production day — ₹45,000 Add-on · WhatsApp API setup — ₹30,000

Where we're strongest

Categories we already know the numbers for.

We take on a limited number of clients per category so we're never running two competing accounts in the same city. If your industry isn't listed, say so in the form — we'll tell you honestly whether we're the right fit.

Real estate & property D2C ecommerce B2B SaaS Clinics & healthcare Education & edtech Manufacturing & exports Fintech & lending Interiors & modular Travel & hospitality Legal & professional services Local services Events & hospitality

Before you write to us

Straight answers.

What's the minimum ad budget to work with you?

We start with brands spending ₹1,00,000 per month or more across platforms. Below that, the management fee eats too much of the total budget to produce a fair result — and we'd rather tell you that than take the retainer. If you're under that number, we can do a one-off audit and set you up to run it yourself.

How long until we see results?

Paid search and paid social produce readable data in two to three weeks and usually stabilise by week six to eight. SEO, AEO and GEO are three-to-six-month programmes — they compound rather than switch on. Outbound sequences typically book first meetings inside the first three weeks. Anyone promising faster than that on organic is guessing.

Who owns the ad accounts, data and creative?

You do — always. Ad accounts, pixels, sending domains, creative files, landing pages and contact lists are created under your ownership, and we work inside them with delegated access. If we ever part ways, everything stays with you and access is transferred within 48 hours.

Do you charge a percentage of ad spend?

Not until it makes sense for you. Up to ₹10 lakh of monthly spend we charge a fixed retainer. Above that we move to a base fee plus 6–8% of managed spend, which at scale works out cheaper than a flat fee priced for that workload.

What do you actually need from us?

Account access, a decision-maker who can approve creative within a couple of days, and someone who follows up leads quickly. Speed-to-lead is usually the single largest lever we don't control — a campaign at ₹800 per lead means nothing if the calls happen three days later.

Can you fix an account that's already been mismanaged?

Frequently, yes — it's most of what we take on. Restructuring an account with historical conversion data is usually faster than starting from zero. If the data is too polluted to salvage, we'll say so and rebuild rather than pretend a cleanup will do.

Do you work with clients outside India?

Yes. We run accounts for clients in the US, UK, UAE and Australia, billed in the client's currency, with calls scheduled inside your working hours. Geo, language and compliance settings are handled per market.

Are you a Google or Meta partner?

Boostlane is an independent agency. We hold partner-level account access and work with platform representatives on our clients' behalf, but we are not owned by or endorsed by Google, Meta or LinkedIn, and we don't pretend our results come from a badge.


Start here

Tell us what's not working.

Send the form and you'll get a reply from a strategist — not a sales sequence — within one working day, along with a free audit of your existing accounts if you have them.

Or email admin@boostlane.in directly. We reply within one working day.

Office
708, 7th Floor, Bhutani Techno Park,
Sector 127, Noida, Uttar Pradesh 201301
Open in Google Maps →
Hours
Monday to Saturday, 10:00 – 19:00 IST
Client escalations answered same day.
What happens next
1. We read your form and look at your accounts.
2. A 30-minute call — findings first, pitch second.
3. A written plan with targets, scope and price.